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10 Model Bisnis Properti untuk Anak Muda, Ada yang Minim Modal
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Terakhir diperbarui 21 Agustus 2024 · 9 min read · by Yongky Yulius

Bisnis Properti Untuk Anak Muda

Foto ilustrasi bisnis properti untuk anak muda: panangianschool.com

Industri properti kerap dikaitkan dengan pelaku bisnis senior, karena terkesan rumit dan membutuhkan modal besar.

Padahal, sejatinya bisnis properti juga bisa dilakoni anak muda.

Ada beberapa model bisnis properti untuk anak muda yang minim modal.

Bahkan, beberapa bisnis properti itu bisa dilakukan secara sampingan, bukan pekerjaan utama.

Bisnis properti apa saja yang dimaksud? Teruskan baca artikel ini untuk mengetahui penjelasannya.

1. Flipping Properti

flipping properti

Foto: Andy Dean Photography via Canva Pro

Bisnis properti untuk anak muda yang pertama bisa dilakukan adalah dengan menjadi flipper properti.

Apa itu flipping properti? Sederhananya, ini adalah aktivitas membeli properti yang memerlukan perbaikan, lalu merenovasinya, dan menjualnya kembali dengan harga lebih tinggi.

Seorang flipper properti harus jeli, melihat mana rumah yang kondisinya kurang baik yang harganya di bawah pasaran.

Namun setelah diperbaiki, rumah tersebut akan bisa laku dijual di harga jauh lebih tinggi.

Seorang flipper properti akan mencari keuntungan dari selisih harga jual suatu properti.

Lantas, bagaimana cara menekan modal dari bisnis ini?

Tentu seorang flipper properti harus pandai bernegosiasi agar bisa mendapatkan rumah di harga murah.

Selain itu, saat proses renovasi, sebaiknya dilakukan seminimal mungkin dan memperbaiki aspek-aspek esensial saja yang akan membuat propertinya terlihat seperti baru.

Jika rumahnya sudah siap dipasarkan, kamu bisa menjual rumah secara langsung di Rumah123!

Homeowner R123

2. Rental Properti Jangka Pendek (Airbnb/ Homestay)

Ilustrasi menyewakan properti dalam jangka pendek

Bisnis properti ini bisa dilakoni oleh anak muda yang memiliki rumah di daerah wisata atau pusat bisnis.

Jadi, kamu tak perlu harus bangun lagi dari nol.

Tinggal manfaatkan saja rumah yang ada untuk difungsikan sebagai homestay.

Bahkan, kamu tidak harus menyewakan semua unit kamar dalam rumah untuk keperluan rental properti jangka pendek.

Paling penting, kamarnya dibuat nyaman agar pelancong atau pekerja yang menginap bisa betah.

Berkat adanya aplikasi seperti Airbnb, kamu sebagai pemilik properti jadi terbantu soal pemasaran. 

3. Manajemen Properti

manajemen properti

Jika kamu seorang anak muda yang senang berorganisasi dan memiliki keterampilan manajemen, bisnis yang satu ini cocok dijalankan.

Manajemen properti adalah bidang yang berfokus pada pengelolaan properti milik orang lain atau perusahaan.

Tujuan dari manajemen properti tersebut adalah untuk memaksimalkan keuntungan, memastikan pemeliharaan properti yang optimal, dan menjaga hubungan yang baik antara pemilik properti dan penyewa.

Tidak hanya apartemen, manajemen properti bisa mencakup juga ke properti komersial (toko, kantor), villa, hingga properti industri.

Adapun keuntungan yang didapat manajemen properti berasal dari biaya persentase dari pendapatan sewa properti.

Persentase ini bisa bervariasi, biasanya antara 5 persen hingga 10 persen dari total pendapatan sewa bulanan.

penawaran khusus

4. Broker Properti

Broker Properti

Foto: readdive.com

Contoh bisnis properti untuk anak muda yang pertama adalah menjadi makelar atau broker.

Buatmu yang belum familiar dengan istilah ini, broker properti berfungsi sebagai perantara yang menjembatani penjual properti dengan investor.

Ya, bisnis properti satu ini membutuhkan modal minim bahkan nol sehingga cocok sekali dilakukan oleh anak muda.

Namun, kamu wajib memperkaya wawasan soal properti mulai dari tren harga, lokasi, fasilitas, dan keunggulan dari properti yang hendak kamu pasarkan.

Perluas juga koneksimu supaya lebih mudah mendapatkan klien. Kamu bisa menjalankan profesi ini secara full time atau freelance, jika jadwal sehari-harimu terbilang cukup padat.

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Sebagai broker, pastikan kamu memasarkan properti berkualitas, seperti Enchante di BSD City. 

Proyek properti dari Sinar Mas Land ini menyuguhkan rumah berkonsep ala resort dengan fasilitas clubhouse dan smart home system.

Keberadaan fasilitas tersebut akan membuat seluruh penghuni bisa menikmati hidup nyaman setiap hari.

Untuk lokasinya, Enchante hanya sekitar 8 menit dari Tol Serbaraja, 12 menit dari Rumah Sakit Bethsaida, dan 5 menit dari Sekolah IPEKA.

5. Bisnis Properti Melalui Pasar Modal

Bisnis Properti Melalui Pasar Modal

Foto: economictimes.indiatimes.com

Bisnis properti untuk anak muda selanjutnya berada dalam ranah pasar modal.

Ya, kamu bisa membeli saham milik pengembang properti ternama misalnya PP Properti, Summarecon, Ciputra, Sinar Mas Land, dan masih banyak lagi.

Beberapa pengembang itu telah membangun deretan properti berkualitas. Sinar Mas Land misalnya, memiliki unit ruko bernama Taman Tekno X di BSD City yang sifatnya multiguna, bisa untuk kantor, gudang, dan workshop.

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Contoh bisnis properti satu ini sangat cocok buatmu yang suka menganalisis peluang dan ingin mempelajari dunia properti lebih jauh.

Membeli saham dari perusahaan properti terbesar di Indonesia dapat mendatangkan keuntungan jika kamu cermat dalam memilihnya.

Namun tentu saja, investasi saham memiliki risiko yang tinggi karena volatilitas harganya juga tinggi.

Jadi, pastikan kamu sudah riset secara mendalam sebelum terjun berinvestasi saham properti.

Selain laporan keuangan, kamu juga harus meriset proyeksi bisnis, jajaran manajemen dan direksi, serta sepak terjang perusahaannya dalam menghadapi situasi ekonomi.

Lantaran volatilitasnya tinggi, berinvestasi saham cocok untuk kamu yang memiliki profil risiko investasi agresif.

Artinya, kamu sudah siap akan penurunan harga saham tinggi, bahkan hingga puluhan persen.

6. Pendanaan Properti di Situs Web P2P Lending

Pendanaan Properti di Situs P2P Lending

Foto: plastiraslawyers.com

Bentuk bisnis properti untuk anak muda yang bisa kamu coba berikutnya adalah pendanaan properti di situs web P2P lending.

P2P lending merupakan layanan yang mempertemukan pemberi pinjaman dengan penerima pinjaman.

Pertemuan ini dilakukan antara lain adalah untuk melakukan perjanjian pinjam meminjam melalui situs elektronik.

P2P lending biasanya bergerak pada pendanaan properti. Kamu bisa menjadi investor untuk mendanai pembangunannya.

Modalnya pun tidak sefantastis yang kamu kira. Cukup dengan Rp200 ribu, kamu sudah bisa menjadi bagian dari pemberi pinjaman.

Namun ingat, investasi dalam P2P lending memiliki risikonya tersendiri.

Bisa jadi debitur mengalami gagal bayar, asuransi tidak cair, dan kamu sebagai pemberi pinjaman akan kesulitan mendapatkan kembali dana yang sudah dipinjamkan.

Jadi, pastikan kamu sudah riset secara mendalam sebelum terjun ke P2P lending.

Baca juga:

5 Jenis Investasi Properti Online Beserta Tipsnya

7. Bergabung Menjadi Agen Properti Secara Online

Bergabung Menjadi Agen Properti

Foto: herbertlansdowne.ie

Mirip dengan broker, agen properti bisa menjadi profesi yang dapat kamu coba jika enggan mengeluarkan modal.

Kamu dapat bergabung dengan kantor agen properti agar lebih mudah mendapatkan klien. Tugasmu adalah membantu memasarkan properti serta membantu klien menemukan properti impian.

Modal yang dibutuhkan tentu saja pengetahuan soal properti serta kemampuan komunikasi yang baik untuk menarik hati klien.

Jangan lupa, komisi agen properti juga terbilang besar jika kamu berhasil memasarkan hunian.

Selain di kantor agen, kamu juga bisa gabung jadi agen properti di Rumah123.

8. Membuka Property Management

Property management

Foto: Funtap from Getty Images via Canva Pro

Bisnis yang satu ini juga tidak mengharuskan kamu memiliki modal besar.

Pasalnya, tugas kamu adalah mengelola properti dari pemilik untuk disewakan kepada penyewa.

Jadi, untuk bisa menjalankan bisnis ini, kamu perlu memiliki relasi yang kuat, kecakapan yang baik dalam bidang properti, serta memiliki kemampuan dalam bidang sales dan marketing

Kamu mesti membuat pemilik percaya dan menyerahkan propertinya untuk dikelola.

Selain itu, pihak penyewa juga harus dibuat nyaman saat menyewa properti yang kamu kelola. Kamu harus membuat propertinya tetap dalam keadaan terawat.

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Biasanya, properti yang dikelola oleh property management adalah apartemen seperti The Nove di Nuvasa Bay, Batam.

Apartemen bernuansa resort tersebut berada di lingkungan yang dikelilingi oleh laut dengan garis pantai sepanjang 1.2 km, lapangan golf terbesar di Batam yang memiliki 27 hole, danau, dan hutan bakau.

Lokasinya juga hanya 30 menit saja dari Singapura.

Sebagai property management, tugas kamu adalah mengelola properti tersebut untuk disewakan kepada wisatawan.

9. Menjadi Freelance Sales di Developer

Ilustrasi sales person

Foto: Pressmaster via Canva

Saat ini, ada banyak perusahaan pengembang atau developer yang membutuhkan jasa freelance sales.

Jadi, tugas seorang freelance sales adalah membantu menjual properti baru yang dikembangkan developer.

Dengan menjadi freelance sales, kamu sudah terlibat dalam bisnis properti. Kamu akan mengerti seluk beluk dari proses transaksi penjualan properti.

Profit yang didapatkan sebagai freelance sales berasal dari komisi.

Semakin banyak properti yang berhasil kamu jual, akan semakin tinggi pula komisi yang didapatkan.

Siapa tahu, berawal dari bekerja sebagai freelance sales properti, pelan tapi pasti kamu bisa merintis perusahaan developer sendiri.

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Jika tertarik jadi freelance sales, kamu bisa mulai dari properti berkualitas, seperti rumah di Terravia BSD City yang memiliki konsep modern tropis dan dekat ke Eastvara Leisure Mall.

10. Ikut Pendanaan Properti Melalui Skema Crowdfunding

Skema Crowdfunding

Foto: Milkos from Getty Images via Canva Pro

Crowdfunding adalah teknik pendanaan suatu proyek atau bisnis dengan melibatkan masyarakat secara luas.

Kini, ada sejumlah bisnis properti yang menggunakan skema pendanaan crowdfunding untuk mengumpulkan modal.

Dengan begitu, kamu bisa ikut mendanai dan terlibat secara langsung dalam bisnis properti tersebut.

Bagi pemberi dana, keuntungan dari pendanaan tersebut didapatkan melalui pembagian dividen.

Menariknya, kini crowdfunding bisa dilakukan secara online dengan modal kelipatan Rp50.000 saja.

Bahkan, ada beberapa platform crowdfunding yang bisa dijalankan hanya melalui smartphone Android dan iPhone.

Namun tentu saja, sama seperti investasi saham dan P2P lending, skema crowdfunding juga memiliki risikonya tersendiri.

Risiko kerugian bisa didapatkan ketika bisnis yang didanai ternyata merugi, bangkrut, atau bahkan tidak jadi dijalankan.

Untuk meminimalisasi kerugian tersebut, kamu harus memilih platform crowdfunding tepercaya yang telah terdaftar di Otoritas Jasa Keuangan (OJK) dan Kementerian Kominfo.

Sebelum memutuskan untuk investasi, pastikan kamu sudah riset secara mendalam terlebih dahulu.

Ingat prinsip DYOR (Do Your Own Research) ya!

Nah, itu dia beberapa model bisnis properti untuk anak muda yang minim modal.

Kamu lebih tertarik model bisnis yang mana?

Baca juga:

4 Tips Memulai Investasi Properti Supaya Tak “Buntung”

Pertanyaan Seputar Bisnis Properti untuk Anak Muda

Apa saja bisnis di bidang properti?

  • Bisnis makelar properti
  • Bisnis agen properti
  • Bisnis kos-kosan
  • Bisnis tanah kavling
  • Bisnis pendanaan properti
  • Bisnis pasar modal
  • Bisnis penyewaan kamar

Apa yang harus dilakukan jika ingin berinvestasi properti?

  • Memilih lokasi yang strategis
  • Mempersiapkan dana yang dibutuhkan
  • Mengecek fasilitas internal dan eksternalnya
  • Mengecek tren harga jual properti di kawasan tersebut
  • Memilih pengembang yang terpercaya

Bagaimana memulai bisnis properti?

  • Melakukan riset terlebih dahulu
  • Memilih bentuk bisnis properti yang tepat
  • Membangun koneksi yang luas untuk membuka peluang baru
  • Memanfaatkan internet dan media sosial untuk promosi

Apakah ada cara mudah mencari properti dijual dan disewa berdasarkan lokasi?

Untuk memulai bisnis properti, kamu bisa melihat referensi properti dijual di berbagai lokasi di halaman jual Rumah123, sebagai contohnya:

Sementara, jika ingin melihat referensi rumah kontrakan di berbagai kota, kamu bisa melihat halaman sewa, seperti:

Yuk, ngobrolin bisnis properti di Teras123! Ruang untuk kamu ngobrolin properti.